Tag: content
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Top Tips for Creating Consistent Content
Consistency is just as important as quality when it comes to content marketing. Ben Adam-Smith from Regen Media explains how improving your systems can make this important aspect of modern business more manageable Frequency and consistency are essential ingredients in any content marketing strategy. Viewers, listeners or readers will quickly drift away if you…
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The Advantages of Building a Video Library For Your Niche
As I write this article it is raining. In fact January 2014 has been England’s wettest month since records began in 1766. With flooding even in my local town I took time out of my workday to capture the impact on video. Why am I telling you this? Seize Content Opportunities When They Arise This…
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How to Create Content That Will Make You an Industry Leader
Are you concerned that your content is just average? Do you want to stand out in the market place? This article shares how starting an investigation can pay many dividends. We live in a changing world where keeping your finger on the pulse is more and more difficult. However, this does present excellent opportunities for…
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What Happens When Content Marketing Becomes Too Popular?
Are you concerned that you’ve heard about content marketing too late in the day? How can you be sure that your time or resources are well invested in content marketing? In this article you’ll discover that content marketing is going nowhere and why starting to build your platform today is a good idea. Where…
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6 Ways to Generate Content for Your Business
In our last article we looked at what content is and why it’s useful. Now let’s start generating some! It’s an exciting prospect but what if you have absolutely no clue what to produce? It is probably worth mentioning at this point that certain topics give more scope for content creation than others. For example,…
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What is Content and Why is it Useful?
Content is a word that seems to pop up everywhere these days and while we probably know it’s important, we may not know how to apply it to our own businesses. The dictionary definition of content in the sense to which we’re referring is: All that is contained or dealt with in a piece of…